Why Community Magazines Remain Powerful Local Marketing

by | Apr 2026

Across Plymouth and West Devon, community magazines continue to play an important role in connecting people with the places they live.

Publications such as Moor Links, Tavy Links, Oke Links and the Plym Links magazines are designed to celebrate local life – from arts and culture to walks, events and heritage.

Because the content reflects the interests of local residents, people read them differently from other media. They browse slowly, revisit articles and often keep the magazine for weeks.

This creates a valuable opportunity for local businesses.

Advertising within these publications places your business directly within the context of local life. Readers are already thinking about their community – where they live, where they shop and which businesses they might use.

For businesses serving neighbourhoods such as Compton, Hartley, Mannamead, Plymstock and Woolwell, appearing within a trusted community magazine reinforces visibility within the local area.

Over time, repeated presence builds recognition. Recognition builds trust. And trust is often the deciding factor when someone chooses a local business.

Community magazines therefore remain one of the simplest and most effective ways for local businesses to stay visible within the communities they serve.

Links Publishing produces seven community magazines including Moor Links, Tavy Links, Oke Links, Plym Links North, Plym Links Central, Plym Links East and Coastal Links, delivered every two months to 70,000 homes across Plymouth, Tavistock, Dartmoor and West Devon. Reaching 168,000 readers

Ready to turn these advertising and marketing ideas into real results?

Get in touch with our team today to discuss local press advertising opportunities and discover how you can reach thousands of engaged customers in your area.

LOCAL MAGAZINES FOR LOCAL PEOPLE BY LOCAL PEOPLE

 

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